As the Anderson Arts Center gears up to kick off the highly anticipated Music at Twilight concert series on June 11, we are thrilled to announce the launch of our new website and a refreshed brand. These positive changes come at a crucial time, aiming to enhance our community engagement and better market the diverse offerings at our historic 17.5-acre campus located on the beautiful shores of Lake Michigan.
The Kemper Center, an independent local non-profit organization, which occupies and manages the property on behalf of Kenosha County, is led by a committed staff under the guidance of a dedicated board of directors. The Kemper and Anderson Arts Center is committed to fostering a deeper connection with our community. Our campus features a conference and event center, historic chapel, Civil War-era mansion, observatory, gardens and arboretum, fine art gallery, and other venues. We regularly host outdoor concerts, art exhibits, retreats and weddings, and also offer picnic areas and a soccer field.
“One of my top priorities upon assuming my role here was to implement a completely new user-friendly website, refresh our branding, and to update our social media,“ said Daniel Gaschke, the newly appointed Executive Director of the Kemper Center. “This process had already begun under my predecessor, Ed Kubicki, and I am thrilled to now help launch our new marketing plan and am excited about the potential of our new website and digital strategies to grow our presence in our community.”
Kemper and Anderson Arts Center are proud to debut a refreshed logo that seamlessly incorporates elements of the iconic Kemper Hall—a girls’ school for over 100 years dating back to 1861—and the distinctive architecture along Lake Michigan. Phase one of the new website has launched and is set to evolve over the summer. It aims to streamline and automate internal systems, and enhance visitors’ experience with features such as an event calendar, rental space galleries, historical information, and options for donations and sponsorship payments.
“After initiating this process some time ago, I am very excited that the new website is now up and running,” said Ed Kubicki, recently-retired Executive Director of Kemper. “I am also very pleased with the refreshed look and branding, and am especially excited about the new online payment options for the public to make donations or purchase event tickets, as well as the new online advertising and sponsorship opportunities to help generate additional income for Kemper.”
Since 1976, hundreds of community members have been instrumental in preserving the history and art of the Kemper Center for future generations. “This is an exciting time at Kemper. We have a plethora of new beginnings, including our website, logo, social media, events, Executive Director, staff, and more,” shared Pat Mott, a Kemper Center alumna, longtime volunteer, and current president of the board of directors. “We are excited to roll out all that’s new to our community over the coming months, including new events for your enjoyment,” said Mott. “Come join us on our new adventures. We look forward to seeing you soon.”
With the brand refresh, new website, and ambitious plans to market Kemper and Anderson Arts Center beyond Kenosha County, the organization feels optimistic about the future. We encourage everyone in Kenosha County to come and enjoy this free, historical gem by Lake Michigan.
